What Is an Account in Catchr?

In Catchr, an account is the specific data source you connect to retrieve, synchronize, and analyze information from external platforms. Because each platform organizes its data differently, the definition of an "account" varies depending on the type of service.

Examples of What an "Account" Means for Each Platform Type

Advertising Platforms

For advertising tools, an account is the entity that contains the ad campaigns and reporting data.

• Facebook Ads → A Facebook Ads account

• Google Ads → A Google Ads account (MCC is not an account)

• Microsoft Ads → An Ads account

• TikTok Ads → A TikTok Ads account

• LinkedIn Ads → A LinkedIn Ads account

• Pinterest Ads → A Pinterest Ads account

Social Media & Content Platforms

For social platforms, an account is generally a page or profile.

• Facebook Pages → A Facebook Page

• Instagram → An Instagram profile

• TikTok → A TikTok profile

• YouTube → A YouTube channel

• Twitter / X → An X profile

• Google My Business → A business Location

• LinkedIn → a Company page

Analytics Platforms

For analytics platforms, the account is the unit where data is structured.

• Google Analytics 4 → A GA4 Property

• Search Console → A Search Console Property

CRM Platforms

In CRM tools, an account typically refers to the CRM workspace or environment holding customer and sales data.

• HubSpot → A HubSpot portal

• Pipedrive → A Pipedrive company account

Email & Marketing Automation Platforms

Here, an account corresponds to the workspace where campaigns and automation data live.

• Mailchimp → A Mailchimp account

• Brevo (ex Sendinblue) → A Brevo account

• Klaviyo → A Klaviyo workspace

Finance & Payment Platforms

For finance tools, the account is the entity that contains financial metrics.

• Stripe → A Stripe account

• Shopify → A Shopify store

• WooCommerce → A WooCommerce store (if you have multiple stores per language, each store is an account).